Retail Campaign

WANZL? PERHAPS YOU HAVE NEVER HEARD OF THEM. BUT YOU HAVE CERTAINLY TOUCHED THEIR PRODUCTS A THOUSAND TIMES.

We suspect that you hold the most famous Wanzl product in your hands at least once a week: the shopping trolley. But Wanzl offers much more than these loyal helpers for supermarket shopping. As creative engineers, Wanzl develops solutions and products for the shopping of tomorrow. Take a look at the challenges that await here:

UPGRADE THROUGH #UPTRADE.

At the flagship trade fair EUROSHOP, which takes place every four years, Wanzl is traditionally committed to setting a benchmark. In 2017, this was done under the claim #uptrade with wanzl. The exhibition stand, where the #uptrade spot designed by kainz was shown, truly lived up to the industry leader's reputation!

CONTENT IS KING.

Under the hashtag #uptrade, new trends for retail and the retail trade are picked up, traditional business models are reconsidered, and future approaches are discussed. We bundled all these major and highly topical issues for the industry on the #uptrade content blog.

WANZL #uptrade Website
You think you know your brand?

It is time we opened your eyes.

Care for a
coffee?

Stop by for a relaxed visit.

The project

Doppel-Gold

für Weiss-Gold!